Take Action for Mental Health is a Los Angeles County Department of Mental Health campaign encouraging residents to prioritize their mental well-being and seek support. The initiative focuses on reducing stigma, raising awareness of local resources, and empowering individuals to take action for themselves and their communities across LA County.
SCOPE OF WORK
Print Design
Digital Ad Design
Team Collaboration
Digital Ad Design
Team Collaboration
Taking over from an in-house art director who developed the visual identity through the proof-of-concept stage, I created all print and digital assets for the campaign while collaborating with the Creative Lead, copywriters, and production team to ensure brand consistency.
