Longwood Gardens in Pennsylvania is known for its expansive and beautiful botanical landscapes, featuring plants from around the world.
SCOPE OF WORK
Visual Concept Development
Image Selection and Editing
Retail Product Design
Image Selection and Editing
Retail Product Design
A collection of custom products was created to showcase Longwood’s vintage botanical illustrations, reimagined with a contemporary aesthetic to appeal to visitors and drive sales. Designed exclusively for Longwood, the products were developed after reviewing more than 100 archival images and carefully selecting those best suited, then preparing and refining the artwork before transforming it into layered, interwoven compositions. I then adapted the design across a full retail collection.
Below are the vintage botanical prints from the botanic garden’s archives that were used to create the custom product shown above.
