The California Association of Tactical Officers (CATO) is a nonprofit organization dedicated to enhancing leadership and professionalism among law enforcement, primarily SWAT officers. Their annual training conferences attract attendees from across California and nationwide. CATO provides advanced training and education designed to address complex tactical challenges and create safer communities.
SCOPE OF WORK
Visual Identity Design
Signage & Wayfinding Design
Social Media Graphics
Email Marketing Design
Sponsor & Vendor Prospectus Design
Product Design
Print Production
Signage & Wayfinding Design
Social Media Graphics
Email Marketing Design
Sponsor & Vendor Prospectus Design
Product Design
Print Production
Served as the sole creative responsible for the visual identity and overall look of the entire training conference—conceptualizing, designing, preparing files, and managing print production to deliver a cohesive and professional experience.
Photos shown are from one of the three training conferences designed.
Designed all signage, including a multi-panel entrance archway, wayfinding, sponsor thank-you signs, check-in desk facades, classroom exterior signage, digital signage for ceremonies, website graphics, email marketing, social media content, the sponsor and vendor prospectus, and custom product.
Collaborated directly with CATO’s board of directors on three separate training conferences, ensuring each had a unique visual identity that also included integrating custom iconography created by an active duty officer into each conference’s visual identity.
